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An mfer.
OpenSea





NFTs are confounding at the best of times, as people spending five figures on profile picture art is never easy to comprehend. Still, most successful nonfungible token collections have a coherent logic to them. The crypto-rich drop six figures on CryptoPunks because it has historical value as the first ever NFT collection. They spend even more on Bored Ape Yacht Club NFTs because it's become a brand big enough for the likes of Adidas and Rolling Stone to work with. But even if you consider yourself open-minded when it comes to NFTs, you may have a hard time accepting "mfers."

Like the popular collections mentioned above, mfers is a set of roughly 10,000 NFTs (10,021 to be precise). Each artwork in the collection is a stick figure wearing headphones typing on an out-of-frame keyboard. Since launching on Nov. 30, over $110 million worth of mfers have been bought and sold by NFT traders, more than most Hollywood movies make in box office sales. 

If you want to get your hands on one, the cheapest mfer listed on NFT marketplace OpenSea is 3.97 ether. That's a few bucks short of $14,000.


Even when you factor in the crypto-rich backgrounds of most NFT traders -- dropping 3 ether on a funny jpeg is easier if you bought ether at $40 instead of $4,000 -- the success of mfers is unusual. Dozens of NFT projects are launched every day. Many are scams, bokep terbaru more are money grabs and most of the ones attempting to be legitimate fail quickly. A tiny fraction reach the heights mfers has achieved in the past four months. It's ranked 44 on OpenSea's chart for all-time volume.

And it's preposterous. Mfers is everything people hate about NFTs: simple art being sold for insultingly high prices. Like many success stories in the cryptosphere, however, it's more complicated. 















Underlying mfers' meme art is, hilariously, an argument about intellectual property. It's one of a few "CC0" NFT collections, which means it's in the public domain. Its creator doesn't own the imagery, and people are free to use the mfer brand for whatever they choose. The idea is that mfer owners will profit if the mfer brand grows, even if no one owns the copyright for it. In essence, it's an experiment to see if it's possible to completely crowdsource brand building. 

A collection of mfer artwork as seen on NFT marketplace OpenSeaA collection of mfer artwork as seen on NFT marketplace OpenSea
There are 10,021 mfers, each with slightly different traits. Here are 10 of them as seen on NFT marketplace OpenSea. 
OpenSea

The collection was created by a popular Twitter personality who goes by Sartoshi, an amalgamation of "art" and Bitcoin founder Satoshi Nakamoto. It was inspired by the "are ya winning son?" meme, which according to Know Your Meme centers on a dad walking in on his son playing a VR hentai porn game. Sartoshi drew a stick-figure slouched on a desk chair, cigarette dangling from its mouth as he taps away on a keyboard, in the same style as the meme. Before it was an NFT collection, he used it as his profile picture on Twitter, where he now has over 160,000 followers.

"I do some painting and 'real' art myself and the idea was never to make a Mona Lisa here," Sartoshi told me via Twitter DMs. Like most people in the Web3 world, he asked to stay anonymous. "The idea was to make a cool sketch-feeling NFT that people could identify with... and to free the copyright over the art to see what the universe decided to do with it."

The collection dripped with internet meme culture from the beginning. Launching on Nov. 30, the public sale began at 4:20 p.m. with a price set to 0.069 ether ($230) per mfer. All 10,000 sold out instantly thanks in large part to Sartoshi's following.

As commonly happens in the NFT market though, mfers had a day or two in the spotlight and then faded away as that shine moved on to the next attention-grabbing project. By the end of December, sales slowed down and the floor price (the cheapest someone had listed on the marketplace) fell to 0.05 ether, below the public sale price. Mfers began to recover in January and then exploded in February. Once momentum started to build -- NFT collections largely sell based on hype, so momentum is particularly powerful -- buyers flocked in, pushing the floor price as high as 6 ether ($18,000).

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